Sustainable Marketing
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The Marketplace Leadership Team share their views on the importance of sustainable marketing both commercially and for society.
What is Sustainable Marketing?
It's about influencing customer behaviour to create both profit and positive societal change. Its about what you market - creating brands and companies that are for the future both commercially and for society, and the way in which you market - actively managing your responsibilities to customers, and being honest in your communications.
What we're working on...
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Find out about the Sustainable Marketing programme.
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Download a copy of the sustainable marketing publication.
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See Cadbury's, Unilever and M&S presentations.
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See the speeches from the event
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Enter Business in the Community's Awards for Excellence to celebrate best practice in sustainable marketing.
